About Us
Our Values
- Health
- Quality
- Taste
- Innovation
- Tradition
Health
We believe that health should be the top priority, and our products are made from natural and clean ingredients, free from refined sugar and artificial sweeteners.

Quality
We use only the highest quality ingredients in our products, which are free from refined sugar and artificial sweeteners.

Taste
We believe that healthy foods should also be delicious and we strive to create products that are both healthy and tasty.

Innovation
We are always on the lookout for new and innovative ways to create healthy snacks.

Tradition
We are inspired by traditional recipes and methods passed down from our ancestors, and strive to bring them to life in our products.

Our Journey
Reconnecting To Roots
- Idea
- Research
- Curation
- Pilot
- Launch
On a Mission !!
During the 2022 Holi, our founders Abhay and Anirudh were dismayed by the adulterated sweets made with artificial ingredients and colors. Determined to make a difference, they left their high-paying corporate jobs to embark on a mission to create a brand that would cater to people's health and taste buds. Hence Frutox was born out of a deep passion for genuine, clean label sweets, free from refined sugar, chemicals, preservatives, additives, and mawa.
Delving Deep For Wholesome Goodness
Our team spent months researching and experimenting with a variety of natural ingredients to create unique blends that would appeal to modern palates while staying true to our traditional Indian roots.
We consulted with nutritionists to ensure that our products provide the necessary nutrients and energy to keep you going throughout the day.
Inspired by Traditional Indian Values
Driven by the vision, we worked with chefs to curate unique delicacies, blending traditional Indian values with innovative combinations to create tasty yet healthy snacks. We launched our products on a limited scale, welcoming feedback, and continually improving the recipes to achieve the best-in-market quality.
Humble Beginning !!
We launched our products on a limited scale, welcoming feedback, and continually improving the recipes to achieve the best-in-market quality.
As we expanded our range to cater to a wider audience nationwide, we knew we had to make a mark with our packaging too. Frutox became not only a way to rediscover traditional ingredients but also a way to express the gift of good health to loved ones.
We Have Arrived !!
Today, in 2023, Frutox has launched its wide range of healthy snacks, gifting items, and catering to corporate orders. Join us on our journey to reconnect with our roots, one bite at a time, and taste the love and passion that goes into every product.
Who Are We
Our Happy Team !

Our team is made up of individuals who left their corporate jobs to pursue a shared vision of bringing back the goodness of traditional ingredients and empowering the local community. We are proud to say that we work directly with local farmers and artisans to source the finest quality ingredients, and our unique blends are inspired by the rich culinary heritage of India. Through our products, we aim to reconnect people to their roots and promote a healthy, sustainable lifestyle.
They Love Us!!!
Health Matters
Made With Love
Perfect For Gift


